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Proposal software

Create proposals that turn prospects into clients.

Kwill gives service businesses and agencies a centralized workflow to create, price, present, and manage client proposals, then move into contracts and projects.

Proposals

Quote the work, track who has opened it, get it accepted.

Out for signature

$2,000

Accepted this quarter

$7,100.00

Awaiting response

1

Acceptance rate

100%

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All3DraftAwaiting response1Accepted2Declined
Development phasesAccepted

Henry Wilson

$1,800.00

Accepted 1 week ago
App Architect...Awaiting response

James

$2,000.00

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Plan for SEOAccepted

Henry Wilson

$7,100.00

Accepted 3 days ago · invoi...View project
Proposal builder

Create, price, and present client proposals in one place.

Kwill gives service businesses and agencies a centralized workflow for proposal software — from draft to client review.

CORE FEATURE

Proposal Creation

AI Drafting...

Build a client proposal with the scope, timeline, and context your prospect needs to decide.

Content & pricing

Present line items and totals clearly so clients understand what they are buying.

UX Wireframes
$2,500.00
Frontend Build
$4,000.00
FLEXIBLE UPSELLS

Optional add-ons

Offer optional add-ons alongside the core package when you want flexible upsells.

SEO & Analytics
+$500.00
Subtotal calculated:$7,000.00
HOW IT WORKS

3 Simple Steps

  • 1Draft proposal with scope & pricing
  • 2Share online portal link with client
  • 3Client reviews, toggles add-ons & accepts
CLIENT PORTAL

Client presentation

Share one link — clients review the proposal online instead of hunting for a PDF.

portal.kwill.io/p/acmeAwaiting review
Website Proposal
WORKFLOW INTEGRATION

Proposal → Contract → Project

Proposal software that fits the larger client workflow.

Kwill is not a standalone PDF tool — proposals sit alongside intake, contracts, and the project that follows.

  • 01

    Proposal

    Scope, pricing, and optional add-ons in a shareable client proposal.

  • 02

    Intake (optional)

    On Independent and above, attach an intake form to a proposal when you need discovery details upfront.

  • 03

    Contract

    Collect an e-signature on a contract when the engagement needs a signed agreement.

  • 04

    Project

    Keep the accepted work connected to the rest of your client workflow in Kwill.

PRICING & VALUE

Proposal software that replaces a stack of one-off tools.

Create and present proposals inside the same platform you use for contracts and client work — then choose the plan that fits.

  • Replace disconnected tools

    Stop bouncing between Docs, PDF exports, e-sign apps, and spreadsheets for every new prospect.

  • One client workflow

    Proposals connect to intake forms, contracts, and the project that follows — so context stays in one place.

  • Simple pricing to start

    Start free and upgrade when you need more capacity. See current plans on the pricing page.

Pricing tables

Show clients exactly what they are buying.

Present proposal pricing with line items and optional add-ons — the pricing presentation Kwill supports today.

  • Line-item pricing

    Break the engagement into clear line items so clients can see what each part of the work costs.

  • Optional add-ons

    Add optional extras — like rush delivery or an expanded deliverable — that clients can include with the proposal.

  • Clear totals

    Present a readable total based on the selected package and add-ons, without inventing complex quote-builder features.

Client approval workflow

From proposal to project without the email chase.

A clear path prospects follow: create, send, review, accept, then start the work — with contract e-signature when the engagement needs a signed agreement.

1

Create proposal

Draft Proposal

Scope & Pricing

Design Scope$2,500.00
Add-ons+$500.00

Draft the scope, pricing, and optional add-ons for the engagement.

2

Send to client

Share Link

Online Review

Sent
kwill.io/p/acme
StatusLink Active

Share a single link so the prospect can open the proposal online.

3

Client reviews

Client Portal

Live Viewing

Opened 2 min ago
Add-on ChosenSEO Included

They review content, pricing, and add-ons without downloading a PDF.

4

Client accepts

Accepted

Signed & Approved

Approved
Client ActionAccepted online
Contract E-signed

The client accepts the proposal. If the engagement needs a signed agreement, continue into a contract for e-signature.

5

Project begins

Project Kickoff

Active
Deal Value$6,500.00
WorkspaceConnected

Kick off with the proposal — and signed contract when used — connected to the work.

Use cases

Proposal software for the work you actually sell.

Example proposal types teams use Kwill for — not a fixed template catalog.

  • Design & creative proposals

    Package brand, web, or product design work with clear line items and add-ons.

    Brand Package
    Brand Scope$3,200
  • Consulting proposals

    Outline discovery, recommendations, and delivery phases for advisory engagements.

    Advisory Roadmap
    1

    Discovery Audit

    2 Weeks • $4,000

  • Marketing proposals

    Present campaign scope, deliverables, and optional extras in one client-ready offer.

    Campaign Offer
    Paid Ads Scope$4,500/mo
    Target ROAS3.8x Target
  • Development proposals

    Break build work into priced phases so clients can approve the right package.

    Build Specs
    // Sprint 1: API & Database
    Phase 1$4,800
  • Retainer proposals

    Propose ongoing support with a clear base package and optional add-on services.

    Monthly Retainer

    Base Retainer

    Monthly Auto-renew

    $2,500/mo
FAQ

Proposal software questions

How Kwill proposals, pricing, add-ons, and contract e-signatures work today.

Instant FAQ Assistant
Answers from our help docs
What is proposal software?
Proposal software helps service businesses and agencies create, price, present, and manage client proposals online — instead of rebuilding every offer in Docs or PDFs.
Does Kwill have a proposal builder?
Yes. Kwill includes a proposal builder for creating client proposals with content, pricing, and optional add-ons, then sharing them for online review.
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Proposal Software for Service Businesses | Kwill